The 2025 SEMA Show in Las Vegas has always been a beacon for automotive innovation, and this year, buzz on the Collision Repair & Refinish Live Stage hosted by I-CAR reached new heights. Bill Brower, industry icon and Senior Vice President of Global Industry Relations and North America Claims Solutions at Solera, delivered an engaging session with his “Transforming the Vehicle Intake Process” interview with Danny Gredinberg from DEG. This powerful presentation highlighted the next phase of collision repair and cemented Solera and its flagship Qapter Intelligent Estimating tool as trailblazers in the AI-powered transformation of claims and repair.
Showcasing CARSTAR Canada’s vehicle intake transformation, Bill Brower presented how Sebastian Torres, Owner and General Manager of TORCAM CARSTAR, has fully implemented AI across his body shops, proving that the new intake model delivers double-digit revenue growth and cycle time reduction, all while elevating customer service scores.
Qapter is a powerful AI-driven solution that leverages deep Machine Learning algorithms and millions of historical claims to deliver fast, accurate damage assessments. Brower emphasized how Qapter reduces cycle times and improves consistency across the claims journey. For body shops, this means faster approvals and fewer delays. For insurers, it guarantees transparency and reliability. And for customers, it translates to quicker, smoother repairs.
What sets Qapter apart is its seamless integration into Solera’s end-to-end SaaS ecosystem. From estimating and parts sourcing to repair management and customer communication, Qapter connects every touchpoint in the workflow. Brower highlighted how this unified approach empowers repairers to deliver high-quality service with speed and confidence, without sacrificing accuracy.
“AI isn’t replacing estimators,” Brower noted. “It’s amplifying their expertise and enabling smarter decisions at every step.”
Bill Brower’s appearance at SEMA’s I-CAR Live Stage came at a time when the collision industry is hungry for proven, scalable answers to new challenges. SEMA 2025 itself emphasizes VR-based technician training, hands-on demonstrations, and panel discussions with every major OEM, parts supplier, and service network—a sign that advanced digital workflows are moving from “nice to have” to “table stakes”.
Solera’s message is clear: Integrated AI is here, and it’s driving real results for every size of shop, every day. Qapter’s end-to-end approach aligns perfectly with the industry’s push for seamless, practical digitalization across the entire claims and repair ecosystem.
Click here to watch the full interview.
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